Suits & Sandals Website Redesign
My responsibilities in this project as Design Intern for Brooklyn-based digital agency Suits & Sandal were in researching and designing the layout and content of client case studies, mocking-up work with professional craft, and conducting QA for site-wide type and color.
Framing the Problem
In my research I learned the most effective case studies featured content that emphasized the client’s problem, demonstrated a process narrative and presented a clever approach to a solution proven by results. This general outline successfully formed the structure of the case studies.
Designing compelling case studies taught me how a portfolio can be more than sterile mock-ups of devices. Shining a light on our culture by creating retouched images like the one here spark curiosity, elicit empathy and communicate transparency.